Starting Fresh: Finding Authenticity in Safari Blogging
Embarking on a safari adventure can be a mesmerising experience, filled with breathtaking landscapes, captivating wildlife encounters, and unforgettable moments. As a passionate traveler and interior photographer, I was fortunate enough to explore various safari destinations. However, as I reflect on my journey and the blog I had initially created, I realized that it lacked authenticity and truthfulness. This realization prompted me to make the bold decision to restart my safari-oriented blog from scratch.
The Misrepresentation Dilemma: One of the main catalysts behind my decision to restart my blog was the uneasy feeling that arose from providing overly positive reviews to every location I visited. In truth, not every place I encountered during my travels delivered the exceptional experience I had initially portrayed. Subpar service, underwhelming amenities, and a lack of value for money were some of the issues I encountered. It was essential for me to acknowledge this discrepancy and rectify it by offering genuine and honest reviews to my readers.
Authenticity as a Guiding Principle: Above all, my decision to restart my blog was driven by the desire for authenticity. I realized that in order to truly connect with my readers, I needed to be true to myself and present experiences that genuinely resonated with me. By sharing my honest opinions, experiences, and passions, I aim to establish a stronger connection with my audience and provide them with valuable insights and inspiration.
Affordable Travel and Luxury Experiences: Another important aspect that led me to restart my blog was the realization that my unique position as a tourism professional and interior photographer allowed me to access these destinations at a significantly reduced cost, making it an unrealistic form of travel for most individuals. In order to make my blog more relatable and accessible, I decided to focus on two distinct travel categories: affordable travel that locals can enjoy and luxury experiences that truly live up to the price tag. By showcasing both ends of the spectrum, I hope to provide a more balanced perspective for my readers.
The Culinary Connection: Beyond showcasing travel experiences, I also wanted to infuse my blog with my other major life passion: food and cooking. Whether I'm at home or in the heart of the bush, culinary exploration plays a significant role in my travels. I wanted to share my beloved recipes, both traditional and inspired by my journeys, allowing my readers to savor the flavors of various destinations. This culinary dimension would add a personal touch to my blog and reflect my true interests and personality.
Evolving as a Photographer: One of the key factors that led me to restart my blog was my growth and evolution as a photographer. Over time, I honed my skills, expanded my creative vision, and developed a unique style. I wanted my blog to reflect this evolution, showcasing my improved techniques and the unique perspectives I bring to my safari photography. Restarting my blog provided the perfect platform to present my newfound artistic prowess and offer my readers a fresh and enriched visual experience.
Moving Away from Insta-Fame: While there is nothing inherently wrong with aspiring to be "Insta-famous," I began to feel that this pursuit was compromising the authenticity of my work. The constant pressure to create content solely for the purpose of gaining followers and likes took away the joy and genuine connection I found in writing. I wanted to break free from the constraints of the influencer culture and create more meaningful content.
Restarting my safari-oriented blog was a decision rooted in a desire for authenticity and a commitment to provide genuine and valuable content. By offering honest reviews, showcasing both affordable and luxury travel experiences, and sharing my love for food and cooking, I am confident that my blog will reflect my true self and resonate with readers seeking authentic and immersive safari adventures. I look forward to embarking on this refreshed journey, ready to embrace new experiences and inspire others to explore the wonders of the world.